

corporate golf made effortless
We specialise in corporate
golf travel and golf days
Established in 1994, Initiative Sports Marketing (ISM) specialises in corporate golf travel and golf day organisation with more than three decades of experience delivering exceptional client events. Renowned for meticulous planning, trusted relationships, and deep industry knowledge, the company has built an outstanding reputation for organising memorable golf days, charity events and overseas golf trips for businesses of all sizes.
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​From prestigious UK courses to world-class destinations abroad, every event is designed to reflect clients’ objectives, brand values, and guests’ expectations. Attention to detail, seamless logistics, and expert on-site delivery ensure each occasion runs smoothly from first tee to final handshake. Whether hosting key clients, rewarding top performers, or strengthening business relationships, ISM consistently delivers events that combine outstanding golf with professional hospitality. Trusted by clients year after year, the company remains synonymous with quality, reliability, and brilliantly executed corporate golf experiences.
Our Services

Bespoke Corporate Golf Travel
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Tailor-made domestic and international golf trips
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Access to world-class championship courses and private clubs
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Flexible itineraries designed around your objectives and guests

End-to-End Travel Management
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Flights, rail and ground transport coordination
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Luxury hotel and resort accommodation
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Seamless airport, course and venue transfers
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In-resort concierge service

Corporate Golf Days & Events
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Full planning and delivery of corporate golf days
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Tee time management, formats, scoring and prize coordination
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On-site event management and guest hosting

Golf Tuition and Coaching
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Private lessons with PGA professionals
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Group clinics and on-course playing experiences
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Coaching tailored to all abilities, from beginners to low handicappers
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Hospitality & Dining Experiences
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Restaurant reservations and private dining
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Post-round hospitality and networking events
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Curated food and wine experiences to complement your itinerary

Branded Experiences
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Corporate branding and gifting
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Player packs, merchandise and prizes
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Enhancements that elevate the overall guest experience